By invitation · Private Client Framework

For the clients
we know by name.

Priority Access is the framework we use to look after our most established clients — allocation when supply is thin, pricing that reflects the relationship, and the same advisor on the other end of the line.

Apply for Priority Access or speak with our team

The why

We believe service should hold when the market doesn't.

During periods of strong demand, some products, prices, and shipping windows simply do not survive contact with the order book. Priority Access is the agreement we make with our established clients: that in those weeks, you will not have to compete for what you already trust us to source.

Outside those weeks, very little changes — we just keep doing the small things well.

Private Client Benefits

Six advantages, held as a single relationship.

See all programme details

01.Priority allocation

First call on limited and scarce-supply releases — kilo bars, fractional runs, mint-direct launches.

02.Preferential pricing

Client-level pricing applied automatically on eligible products once you’re logged in.

03.Early access

Sales, releases, and limited-mintage coins are previewed to Priority Access first.

04.Concierge fulfilment

Same-day handling, named courier hand-off, and the option of safe-haven storage on arrival.

05.A direct line

Speak with the same advisor each time. No queues, no callback windows.

06.Considered selections

Curated products that are not always listed publicly, offered with full provenance and assay.

What changes when active

A short list, surfaced where it matters.

Once your account is enrolled, the indicators below appear inside your portfolio and on eligible product pages — quietly, without changing the rest of the site.

Account · Priority Access
Active
01

Allocation flag

Surfaced beside stock indicators on eligible products.

02

Priority pricing

Applied automatically at the line-item level once logged in.

03

Early-release queue

Used on launches, scarce stock, and selected commemoratives.

04

Named-advisor routing

Inbound calls, emails, and chat are routed to your advisor.

How it works

One conversation, then a quieter way to transact.

01

A conversation

A short, no-obligation call. We learn what you hold, what you’re building toward, and how often you transact.

02

Application

Standard KYC and a brief Private Client profile. Most applications are reviewed within two business days.

03

Quiet activation

Allocation, pricing, and early-release flags appear in your account automatically and persist between visits.

A note from the founder

“We are not a marketplace. We are a small team that picks up the phone — and Priority Access is how we keep doing that, even when the order book is full.”

Rich Elliot  ·  Founder, MyGold®

Apply for Priority Access

Expertise. Reputation. Price. Service.

MyGold® is a leading precious metals merchant based in Auckland, New Zealand, delivering investment bullion and collector products from the most prestigious mints in the world.

Join the thousands of investors who have chosen MyGold®s expertise, reputation and systems when buying precious metals.

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